WASHINGTON, D.C. (February 9th, 2021) – Subject Matter welcomes agency veteran Maggie Bergin as Senior Vice President for Client Leadership. Bergin will lead a team of 15 account directors and managers, manage client relationships and develop new business. “Maggie’s sweet spot is helping teams deliver creative solutions and new ideas. We’re anticipating another growth year and thrilled to welcome Maggie to the team to help us manage our expanding team,” said founding partner Paul Frick.
Bergin comes to Subject Matter after more than six years with RP3 Agency, where she led integrated communications and digital campaigns for clients from real estate, healthcare and business sectors.
With an over 20 year history as an account lead, Bergin has worked with an impressive list of clients from McDonald’s to Lowe’s as well as the FDA and Children’s National Hospital. Her work illustrates a mastering of coordinating account teams, large and small, to execute campaigns across digital advertising, social marketing and various forms of communication and media. She has elevated company brands and guided clients to take more innovative, modern approaches to improve brand image and perception.
“I am extremely excited to be joining Subject Matter to help lead its critical work in creative advocacy. A state-of-the-art firm, Subject Matter is pioneering new methods for generating gripping, eye-catching campaigns to help clients meet the current moment. I am eager to contribute to this work and help strengthen the firm’s capabilities and commitment to best serving client needs,” said Bergin.
Subject Matter is a multifaceted creative advocacy firm; collaboration is integral to our success. Our full team comprises of experienced strategists, writers, media relations pros, designers, advertising experts, filmmakers and lobbyists. We call what we do Creative Advocacy. We help our clients shape the message environment, move public opinion and enhance and defend their reputation. By unifying communications and government relations, we spur action — in Washington, on Main Street and everywhere in between.
