By Shafian Rahman, Manager, Insights, Audience Intelligence & Performance (Analysis timeframe: January 1– March 31, 2026) When Zohran Mamdani took office as Mayor of New York City, the question wasn’t just whether his digitally fluent campaign operation would carry into governing — it was whether his team could maintain narrative control in an increasingly nationalized
By Jonathan Scharff, Vice President and Shafian Rahman, Manager Every March, Houston becomes the center of the global energy universe. CERAWeek draws heads of state, energy executives and policymakers from more than 80 countries. For one week, the conversations that happen in those rooms shape markets, investment decisions and policy debates for months to come. This year, Avoq’s audience intelligence team
By Jeff Smokler Originally published in MM+M Anyone who has ever worked as a marketing and communications consultant to drug manufacturers knows that the relationship between brand marketers and their corporate affairs colleagues is a little like that of Professor X and Magneto from X-Men: aligned on the mission, often divided on the strategy, and
By Jonathan Scharff, Shafian Rahman and Alex Lewis Anyone close to it knows the talk of the energy industry, technology world and increasingly business news, is now focused on Artificial Intelligence Data Centers. Where should they go? How will they be powered? What is the community benefit? Behind the announcements of billions in investment is
by Mimi Tan and Yoni Gedan As you refine your communications plan for 2026, you might be overlooking one of your most critical audiences for shaping your brand, swaying your stakeholders and influencing your influencers. That audience is AI. With nearly 40% of Americans starting searches on AI platforms like ChatGPT/Copilot, Gemini and Perplexity, the
As teams plan for 2026, the question is not what is new. It is what is still worth doing. We asked Dan Sallick, Co-Founder and Managing Partner, to start his lists of what is “in” and what is “out” for the comms world. His list reflect what we have heard from clients, reporters and teams
The end of the year naturally encourages perspective — especially in Washington, where 2026 planning is already well underway. What began as an internal tradition of pausing to assess the landscape, has now become something we’re excited to share more broadly: the advice and guidance our Government Relations team will be carrying into the year
By Steve Aaron Excerpted from PRovoke Media In 2026, the United States turns 250, a birthday that will be marked with nationwide celebrations, including a monumental Fourth of July bash. For communicators, this milestone is more than an anniversary. It is a national stage for brands to connect their heritage to the values that define
By Joy Burks, Susan Spencer and Sarah Hamilton Excerpted from O’Dwyer’s Today’s public health advocacy landscape is faced with unprecedented challenges. Rollbacks to prevention and equity programs, ideological attacks on science, workforce reductions and high-level resignations are leaving gaps in leadership and sowing confusion across the health system. The result: Companies, nonprofits, advocacy groups and
By Avoq’s Government Relations Team As public policy experts, we’re often asked what tools we use to help inform our strategic approach to client work. One underrated source that we analyze at Avoq is corporate earnings reports. These reports aren’t just for Wall Street. They’re a window into how political and policy agendas influence financial markets.