The Power of Strategic Messaging for Earth Day

Every year, Earth Day prompts us to think about the individual actions we can take to help the environment. While taking those individual steps is helpful, treating Earth Day as a singular event misses the point: We need to meaningfully address our most significant environmental issues with a much broader approach each day. This means

Balancing Act: Communicating America’s Energy Transition

America’s energy transformation is underway, and public opinion continues to shape its progress. While 67% of Americans endorse the development of renewables, there is still hesitancy towards a complete phase-out of fossil fuels. According to Pew Research Center, only 31% of Americans support a total transition away from these energy sources. Most Americans oppose ending

Committing to DEI in Your Core Business Model

Former American Express CEO and chairman Kenneth Chenault had it exactly right when he observed, “Company boards and management have to say, ‘Diversity and inclusion is a core priority, and it’s not a flavor of the month. It’s not something we’re just going to try for a year or two. We’re going to keep at

Using Data to Anticipate Crisis in Communications

Excerpted from O’Dwyer’s What’s the secret to managing a reputational crisis? Having great instincts, communication skills and the ability to see around corners can help. Increasingly, however, it’s also knowing how to harness the power of data and insights. For CEOs, CMOs, CCOs and General Counsels who are on the spot when something goes very