By Steve Aaron Excerpted from PRovoke Media In 2026, the United States turns 250, a birthday that will be marked with nationwide celebrations, including a monumental Fourth of July bash. For communicators, this milestone is more than an anniversary. It is a national stage for brands to connect their heritage to the values that define
By Joy Burks, Susan Spencer and Sarah Hamilton Excerpted from O’Dwyer’s Today’s public health advocacy landscape is faced with unprecedented challenges. Rollbacks to prevention and equity programs, ideological attacks on science, workforce reductions and high-level resignations are leaving gaps in leadership and sowing confusion across the health system. The result: Companies, nonprofits, advocacy groups and
By Avoq’s Government Relations Team As public policy experts, we’re often asked what tools we use to help inform our strategic approach to client work. One underrated source that we analyze at Avoq is corporate earnings reports. These reports aren’t just for Wall Street. They’re a window into how political and policy agendas influence financial markets.
From family recipes to professional values, Veronica Gallardo and Sandra Alcala explain how their Hispanic roots shape their outlook. Hispanic Heritage Month is an important time to celebrate the diverse perspectives that strengthen our work every day. It is also a chance to listen, learn and celebrate the stories of colleagues whose experiences enrich our
As the September 30 FY2026 deadline approaches, Congress faces mounting pressure to avert a government shutdown amid a slow-moving appropriations process and heightened policy tensions. Current Bottom Line: A short-term Continuing Resolution (CR) is the most likely outcome to avoid a shutdown by September 30th. However, shutdown risk remains elevated due to unresolved political and
By Jonathan Scharff and Shafian Rahman As communications practitioners, we know the importance of engaging your audience with the right message. But in order to do this well, we must be able to understand the conversation and audience motivations: What do your stakeholders frequently talk about? What do they care about? How often are they
Senior Vice President of Strategic Communications Andrea Hagelgans warns of the woeful lack of preparedness by CCOs and CMOs for the issues that will pile up before November 5. By Andrea Hagelgans Excerpted from PRWeek Since 2020, companies and brands have been drawn into a near constant frenzy around societal and political issues. Voting rights,
Policymakers’ increasing scrutiny has transformed the role of large universities’ federal relations teams and required even the smallest of schools to prepare for congressional scrutiny. By Kent Holland and Natalie Farr Excerpted from University Business Long gone are the days when colleges and universities could visit Capitol Hill and expect universal support for campus grants.
By Rebecca Shaw Economic issues are women’s issues – especially in this election cycle. Avoq recently conducted a survey ahead of our 3rd annual Elevate Voices series, which featured a panel of expert voices discussing how women will impact the election. Nearly 2 of 3 women we surveyed (64%) across the political spectrum in 2024
Excerpted from ROI-NJ. Early political and economic developments in 2024 signaled New Jersey’s commitment to becoming a hub for artificial intelligence research & development. Now, halfway through the year, data from online conversations, Google searches and the activity of state legislatures around the nation shows New Jersey is lagging in growing its role in the