An unprecedented crisis requires all sectors of our society to come together to protect the public’s health. We’re proud of the work our clients are doing to inform the American public and help prevent the further spread of COVID-19. COVID-19: Focusing on Health Inequity Richard Besser, president and chief executive of the Robert Wood Johnson Foundation, wrote an op-ed for The
Category: Thought Leadership
CSR That Resonates In The Age Of COVID-19 (And Why)
The global pandemic of COVID-19 has posed unprecedented challenges to American businesses: In addition to the operational, financial, and HR challenges, every business is navigating a moment that demands tactful, authentic communications with their employees and consumers. So many corporations have chosen to do their part to help fight the spread of the coronavirus that
As Everything Was Canceled, Local And Specialized Outlets Took Centerstage
At the onset of the U.S. coronavirus outbreak, event cancellations shaped the narrative — but people looked to surprising sources for information. “Cancel everything.” That was the title of a March 10 piece in The Atlantic that argued the necessity of immediate social distancing to stop the coronavirus. The next day, a high-profile NBA player
Digital Advertising & Media Consumption Insights In The Age Of COVID-19
4 minute read Daily life has been upended and we can expect more change ahead, but digital advertising campaigns are demonstrating strong performance as Americans turn to digital platforms for information in record numbers. An analysis of all Kivvit-managed Facebook campaign performance between December 1st and March 18th — collectively representing 33.28 million impressions delivered
Bold Advocacy to Lift Chicago’s Public Schools
There’s little argument in this country about the importance of educating our young people. Finding adequate funding to do so and an approach that works for each community is another story. The Chicago Public Schools system has unique challenges that require new ways of thinking. Enter Dale Erquiaga, president and CEO of Communities In Schools,
A National Memorial to Moms Lost too Soon
Did you know that with more than 700 moms dying each year due to pregnancy-related complications, the United States is now the most dangerous developed nation in the world to give birth in? Neither did we, until the March of Dimes, which advocates nationally for healthy moms and strong babies, asked us to help spread
Broadcast and digital: The perfect pairing
Here’s how our teams combine efforts for maximum impact.
That ‘Blue Wave’ and what comes after
Here’s what 2019’s freshman congressional class might look like.
Thinking outside the (cable) box
Why you should look to local news to fill your TV audience gaps.
The Great Translator
Virginia Gamboa proves multicultural communication is good business.