Excerpted from O’Dwyer’s What’s the secret to managing a reputational crisis? Having great instincts, communication skills and the ability to see around corners can help. Increasingly, however, it’s also knowing how to harness the power of data and insights. For CEOs, CMOs, CCOs and General Counsels who are on the spot when something goes very
How Data Gives Crisis Communicators Insight into What’s Around the Corner
